Tech

Most of Capcom’s Game Sales Are Digital

When it comes to game sales, Capcom says that most of their game sales are made digitally, during a response to an investor question.

Capcom stated that digital sales make up around 80% of it’s game revenue, adding that it’s target is for digital sales to reach the 90% mark. To achieve that goal, Capcom says that they will continue to promote it’s digital strategy moving forward in order to reach that goal.

“While it ultimately depends on how our customers behave going forward, for the time being we are promoting our digital strategy with an objective of 90%, since there are some customers who prefer to own discs,” the company said, according to GameIdustry.biz.

“We aim to continue expanding our business performance by maximizing the benefits of digital sales, which include being able to provide our content both for longer periods of time and throughout the world.”

Capcom credits the Monster Hunter World: Iceborne expansion as the main factor that led to their growth in digital sales.

Despite their goals in the digital sector, Capcom is aware that some players will always prefer to own a physical copy of a particular game, which may account for 10% of the other numbers.

 

Anthony DiMoro

Covering Content Creators, Twitch, YouTube, Streamers & the digital culture. Anthony has written for publications such as Forbes and the Huffington Post, among others, during his career.

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