Twitch

Amazon Rebrands Twitch Prime as Prime Gaming

Amazon has officially rebranded Twitch Prime, which will now be known as Prime Gaming, emphasizing the Prime part of the brand.

While Prime Gaming will offer members the same benefits that Twitch Prime offered, the name change will help their gaming section follow suit with other Amazon services such as Prime Video, Prime Reading, and others.

Members will still be able to cash in on benefits such as free games, in-game exclusives, and a free monthly subscription to give out to their favorite twitch channels, among others.

Anthony DiMoro

Covering Content Creators, Twitch, YouTube, Streamers & the digital culture. Anthony has written for publications such as Forbes and the Huffington Post, among others, during his career.

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