News

XBox Admits Announcing Crackdown 3 Too Early Was ‘a mistake’

Published

7 years ago

August 25, 2017

Anthony DiMoro

XBox is admitting it made a major mistake when it prematurely announced Crackdown 3 at E3 2014, four years before the game would launch.

Shannon Loftis, general manager for Microsoft Studios Publishing, regrets that terrible decision.

“I think we probably announced Crackdown too early,” Loftis told Polygon in an interview this week.

The team underestimated the time that would be needed to fine-tune the game, with a lot of time being dedicated to the three distinct game modes.

Crackdown 3 is due out next year for Xbox One and Windows PC.

Reagent Games, Sumo Digital and Cloudgine all contributed to the development, but XBox later came to the realization that the game needed to be a better experience, which took a priority over ensuring they released the game on time.

“We definitely underestimated the challenge of making sure the quality bar of all three of those modes was high and it delivers on what we need to deliver on,” Loftis said.

“So we had to take the extra time, [and] make sure that we’re delivering the game the Crackdown fans want. It was a super hard decision to do that, and it was made harder because we announced the game.”

Loftis says the team is learning from their mistakes as they develop a handful of new exclusives.

“I think in the past we have made the mistake of announcing some exclusives a little bit too early,” Loftis explained.

“We’re trying to learn from that mistake and do better, so we have a bit that’s in development now that we’re not talking about. We’re in this for the long haul, and we wanna make sure that not just in the spring of 2018, but in the summer, and in the fall, and the spring of 2019 that we’ll have great, unique, fun experiences for Xbox gamers.”

Business

Patreon Hires Twitch’s Adiya Taylor as New Corporate Communications Lead

Published

1 month ago

March 16, 2024

Anthony DiMoro

Content creation platform Patreon has officially tabbed Adiya Taylor as their new corporate communications lead, effective in February, according to an official announcement.

Taylor worked for Amazon’s video game streaming platform Twitch for three years in a variety of roles, most recently serving as the company’s senior monetization communications manager prior to her departure.

Taylor’s hiring comes after Patreon brought on Brielle Villablanca as Vice President of communications and creator advocacy back in November 2023.

“I’m thrilled to begin crafting and implementing a communications strategy around policy, trust and safety, product and more,” Taylor said during an official post on the networking platform LinkedIn, adding that she believes Patreon is a “true advocate” for creators.

“I’m looking forward to more storytelling around how we’re fostering fandom so that creators own long-lasting businesses built around their artistry,” Taylor added.

Business

Microsoft Bringing Four Games to Rival Consoles

Published

2 months ago

February 15, 2024

Anthony DiMoro

Microsoft has responded to recent reports that there will be changes to it’s first-party strategy and has confirmed that four game titles will be released on rival consoles.

More specifically, Xbox head Phil Spencer said that ‘Starfield’ and ‘Indiana Jones’ will not be among the four titles heading to other platforms. Both games had a number of candidate platforms, per reports, adding that this is “not a change to our fundamental exclusive strategy.”

“We don’t damage Xbox and we can grow our business using what other platforms have to help us with that,” Spencer said, according to GamesIndustry.biz. “Looking forward, I think there is an interesting story for us of introducing Xbox franchises to players on other platforms to get them more interested in Xbox. We think there’s a good brand value for Xbox there.”

Xbox president Sarah Bond announced that Activision Blizzard games would begin to be added into Game Pass offerings, starting with Diablo 4, which will be added on March 28th.

Additionally, Bond said that Microsoft is still working on hardware for the future and that their focus regarding the future is “delivering the largest technical leap you will ever have seen in a hardware generation.”

Business

Sega’s Revenue See Rise to $27 Billion

Published

3 months ago

February 9, 2024

Anthony DiMoro

Sega Sammy has released its financial report for the nine-month period that officially concluded on December 31st, 2023, and that report that demonstrated a rise in overall sales and profit despite a decrease in sales for Sega’s new titles.

That decline was offset by growth in pachislot and pachinko machines, however Sega had lowered its sales forecasts for the full financial year.

Here is a breakdown, courtesy of GamesIndustry.biz.

Net sales: ¥349.9 billion ($2.3 billion, up 28.7% year-on-year)
Operating income: ¥54.4 billion ($364 million, up 42.4% year-on-year)
Ordinary income: ¥57.2 billion ($383 million, up 42.7% year-on-year)
Net sales were up 130.3% to ¥120.2 billion ($805 million) in this segment
Ordinary income increased by 521.3% at ¥45.7 billion ($306 million).
Entertainment Contents segment, which includes video games, net sales were up 4.2% at ¥219.3 billion
Profit decreased by 52.5% to ¥19.7 billion ($131.8 million) as a result of weak game sales

You can read a breakdown of the entire report at GamesIndustry.biz here.