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Streamers Criticize Burger King for Twitch Donation Ads

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Burger King

An advertising agency representing Burger King took some justified heat from twitch streamers for running ads during Twitch donations which didn’t violate any rules, but wasn’t exactly endearing to audiences.

The agency leveraged a popular feature offered by Streamlabs which allows viewers to donate to Twitch channels in exchange for having a personalized message read out by a text-to-speech plugin.

Essentially, by donating a minimum of $1, an automated voice will read out their typed message during the live stream, allowing for a new form of engagement, which Streamlabs says “can increase audience engagement and encourage users to send in additional donations to hear their message played out loud.”

Streamers weren’t happy about the company butting into their monetization tools in such an intrusive manner.

According to PC Gamer, the ads were actually in violation of Streamlabs’ terms of service which states “using the site for commercial or promotional purposes,” which includes displaying unauthorized commercial advertisements and “attempting to post messages or advertisements with a commercial purpose.”

 

 

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Something Wicked Games Launches with New Game Announcement

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Something Wicked Games

A brand new studio has launched, formed by former Bethesda Game Studios and Obsidian Entertainment veterans called ‘Something Wicked Games’ and they have already announced their first game, Wyrdsong.

Wyrdsong is apparently an RPG what features a dark, historical fantasy world-like setting where each and every decision a player makes will come with consequences both within the world, and within others to be discovered.

“Our goal with Something Wicked Games is to utilize our independence and creative autonomy to create the next evolution of open world RPGs,” said co-founder Jeff Gardiner. “Our first project, Wyrdsong, has been my dream game for some time now, and I’m thrilled to finally share it today.”

There is currently no release date for the game.

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Gamactica Women Relaunches with New Vision

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Today, Gamactica announced the official relaunch of Gamactica Women, which was one of the first sections added to the social media platform, alongside the Stream Directory.

With a new vision, new direction, and new purpose, Gamactica Women is looking to do something positive and impactful across the gaming and streaming industries. And while it will be similar to other directories on Gamactica, it will also serve as something much more.

According to the official announcement posted on Wednesday morning (via Portals): “Today, I would like to introduce you to Eclipse, which is a section dedicated to creators who create content in mediums such as film, fan films, performances, stand up comedy, and more. With our powerful marketing structure, and our community of creators who create diverse content across a number of platforms, our mission is to create a space for fan film content creatorsindie film creators, and extended content creators that want to build visibility, improve networking, and build more connections within the content creation industry.

Much like our Content Creator Library (aka the Stream Directory) we will be providing visitors direct access to content creators of this niche within the Gamactica platform, including previews of their work.

While we will be working with creators who make content in all genres, we will be really pushing the horror genre hard, due to our partnership with horror gaming news website Fright Nerd, and the Fright Nerd Podcast which will be making it’s return soon. Through this partnership we will be able to expand on our benefits with exclusive interviews, trailer releases, and more via the Fright Nerd website.”

Gamactica Women is LIVE and accepting applications!

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Sifu Arriving in February 2022

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Sifu

Following a delay, Sloclap has finally announced a new release date for their hand-to-hand brawler action game’Sifu’.

The game is set to make it’s way to Playstation 4, PC, and Playstation 5 on February 8th.

The fighting game has a rather unique wrinkle, as every time you die in the game, you respawn a little bit older. You can check out a vide of the game below.

 

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